Spain’s dynamic economy, rich cultural heritage, and diverse urban landscapes make accurate Point of Interest (POI) data more critical than ever. From bustling Madrid neighborhoods and tourist hotspots in Barcelona to the growing tech hubs in Valencia and Bilbao, reliable POI datasets power everything from smart city infrastructure to targeted marketing and logistics.
In 2025, with increasing demand for real-time and detailed location intelligence, choosing the right POI data partner can make all the difference. Here’s an overview of the top POI data vendors in Spain, with Techsalerator leading the market.
1. Techsalerator – Spain’s Leading POI Data Provider
Why Techsalerator tops the list:
Techsalerator offers the most comprehensive, accurate, and up-to-date POI data across Spain’s 17 autonomous communities. Whether mapping retail chains in Madrid, cataloging cultural venues in Seville, or supporting logistics across rural Castilla-La Mancha, Techsalerator delivers detailed, context-rich datasets that power intelligent decisions.
Key advantages:
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Extensive Nationwide Coverage: Includes metropolitan centers, mid-sized cities, and rural areas.
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Detailed POI Attributes: Business names, category tags (retail, hospitality, healthcare, government, tourism), GPS coordinates, opening hours, contact info, and ownership types.
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Frequent Updates: Continuous data validation using AI and local insights ensures freshness and accuracy.
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Flexible Integration: Data available via API, bulk files, or tailored feeds for GIS platforms, mobile apps, or analytics systems.
Ideal for: Smart city projects, retail network planning, delivery optimization, tourism marketing, and infrastructure management.
Spain’s top enterprises, tech startups, and government agencies trust Techsalerator for location data that truly reflects the country’s economic and cultural diversity.
2. HERE Technologies
HERE Technologies is a global leader with strong presence in Spain, providing highly accurate street maps and POI data primarily aimed at automotive and logistics sectors.
Pros:
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Detailed urban and transportation POI data
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Widely integrated in vehicle navigation and fleet management systems
Cons:
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Limited depth in small business and cultural POIs
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Less frequent updates in non-urban areas
3. Foursquare
Foursquare’s POI data excels in consumer-centric analytics and location marketing, with strong penetration in Spain’s retail and hospitality sectors.
Pros:
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Rich behavioral data and foot traffic insights
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Effective for B2C marketing and mobile engagement
Cons:
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Limited scope beyond commercial POIs
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May require supplementation for public sector or infrastructure use
4. OpenStreetMap (OSM)
OSM provides a free, community-maintained mapping platform with good baseline POI data in Spain, especially in urban and tourist areas.
Pros:
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Open-source and customizable
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Strong volunteer base contributing detailed local knowledge
Cons:
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Varying data quality and consistency
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Not optimized for commercial-grade analytics
5. Google Maps Platform
Google Maps remains the go-to for consumer navigation across Spain and offers broad POI coverage, although its backend data is not typically accessible for enterprise use cases.
Pros:
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Ubiquitous and user-friendly
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Frequent user-generated content updates
Cons:
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Limited data export options
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Lacks detailed metadata needed for advanced analytics
Conclusion
Spain’s vibrant economy and geographic diversity require POI data that is both comprehensive and precise. Whether supporting urban mobility in Madrid, enhancing tourist experiences in Andalusia, or optimizing delivery networks in Catalonia, the right POI data partner is critical.
In 2025, Techsalerator stands out as Spain’s premier POI data provider, combining wide coverage, detailed metadata, and seamless integration to empower smarter, data-driven decisions across industries.