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Top POI Data Vendors in Morocco (2025): Mapping Urban Centers, Heritage & Commerce

Morocco’s diverse urban landscapes—from Casablanca’s financial hubs to Fes’s historic medina and remote Atlas villages—demand accurate, well-structured POI data to support tourism, retail expansion, telecom planning, and civic development. Below are the leading vendors serving the Moroccan market in 2025.

 


 

🥇 1. Techsalerator—Morocco’s Premier Enriched POI Platform

Why it leads:

  • Comprehensive Coverage: Over 600,000 POIs, including cafés, souks, hotels, museums, telecom towers, clinics, and banks.

  • Rich Metadata: Name, address, phone, email, website, category, opening hours, etc.

  • Flexible Delivery: API or flat files (JSON, CSV, XLS, TXT) via SFTP, email, or cloud.

  • Monthly/Quarterly Updates: Ensures up-to-date data with ~95% positional accuracy.

  • Scalable Licensing: Starting near $245—fit for both SMEs and large enterprises.

This makes it ideal for address geocoding, tourism route mapping, retail siting, and telecom network planning.

 


 

2. OpenStreetMap / HOT Morocco

Thanks to active mapping efforts by HOT Morocco and local volunteers:

  • Community-validated POIs: Coffee shops, medinas, clinics, bus stations—often tagged with strong local accuracy.

  • Free, open-source: Exportable in PBF, Shapefile, GeoJSON for civic tech and emergency mapping.

  • Reliable urban usability: OSM maps effectively support navigation in cities like Marrakech, Fès, and Casablanca.

 


 

3. Morocco GeoPortal (via AfricaGeoPortal / Esri)

The national GeoPortal offers:

  • Official POI layers from OSM and government, delivered via Esri-hosted web services.

  • Authoritative administrative and environmental layers: Perfect for asset management and civic planning.

  • Custom governance use cases: Strong fit for urban development and land-use planning.

 


 

4. Morocco Telecom Operators (Inwi, Maroc Telecom & Orange) Infrastructure Data

Major telcos publish or support telecom infrastructure datasets:

  • Cell tower networks

  • Broadband and fiber layers: Useful for telecom planning, disaster resilience, and last-mile connectivity.

 


 

5. xMap.ai – Hospitality & Retail Focus

Database specializing in Moroccan restaurants, cafés, hotels, and accommodation:

  • 73k+ POIs with details—phone, website, ratings, reviews, traffic labels, and 20 attributes.

  • Ideal for tourism analytics, marketing platforms, and consumer apps.

 


 

📌 Vendor Comparison Table

Vendor

Morocco Coverage

Update Frequency

Key Strengths

Techsalerator

Nationwide (600k+ POIs)

Monthly/Quarterly

Rich metadata, full coverage, multi-format delivery

OpenStreetMap / HOT

Urban & Rural POIs

Weekly

Free, community-verified, excellent urban mapping tools

Morocco GeoPortal (Esri)

National POI + GIS

As‑needed

Official baselines, service layers, government-grade accuracy

Telco Infrastructure Data

National telecom assets

Periodic

Tower & network mapping essential for connectivity planning

xMap.ai

Hospitality & retail

Regular (commercial)

Ratings, reviews, foot-traffic metrics for tourism & dining apps

 


 

📌 Key Use Cases by Segment

  • Retail & E‑commerce: Store placement and competitive mapping (Techsalerator + xMap.ai).

  • Telecom & Infrastructure: Site planning using tower data from operators.

  • Tourism & Mobility: Spice trails, souk routes, and heritage routes leveraging HOT + xMap.ai.

  • Civic & Governance: Land administration, utilities, and planning via GeoPortal + Techsalerator.

  • Disaster Preparedness: HOT-backed maps for earthquake/flood response in mountainous areas.

 


 

📌 Choosing the Right POI Partner in Morocco


Criteria

Why It Matters

Techsalerator’s Advantage

Metadata Completeness

Needed for retail, tourism, and services

Comprehensive contact fields, categories, hours, etc.

Delivery Formats

Users range from developers to planners

Offers API + downloadable files via multiple channels

Local Mapping Validation

Urban mappings need accuracy

Proven OSM urban use + integration compatibility

Infrastructure Intelligence

Telecom operators need tower data

Aligns well with tower network datasets

Hospitality Depth

Essential for tourist-service analysis

Works with xMap.ai for granular accommodation details

Open & Authority Layers

Public services and operations require them

Works alongside governmental GIS layers

 


 

✔️ Recommended Next Steps

  1. Request a sample from Techsalerator for POIs in Casablanca, Marrakech, and Tangier.

  2. Download OSM/HOT extracts for local projects and emergency mapping.

  3. Use GeoPortal services to access official administrative and infrastructure layers.

  4. Acquire telco tower layers from Maroc Telecom or Inwi for connectivity planning.

  5. Plug in xMap.ai data for hospitality, dining, and tourism-focused applications.

 


 

🚀 Final Takeaway

Morocco’s fast-growing urban and tourism sectors require POI data that is deep, updated, and versatile. In 2025, Techsalerator stands out with enriched coverage and adaptable delivery. When paired with community-powered mapping (OSM), authoritative basemaps (GeoPortal), network infrastructure data (telcos), and hospitality insights (xMap.ai), stakeholders gain a layered, practical POI toolkit—empowering smarter projects across Morocco's diverse landscapes.

 

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